Direct Mail Marketing
More sparks, bigger flames.
Even today direct mail can light a flame under your sales. In fact, research shows that for many product categories target markets, including the young, prefer tangible promotional material to digital.
Ocean Group has come through with tens of thousands of direct mail campaigns for our clients over the years. Our combination of uncompromising print quality and highly knowledgeable and automated mailing operations has produced spectacular results. For instance, one of our clients has grown from a few million in annual sales to more than $2 billion largely on the strength of the direct mail programs we have executed on their behalf.
Ocean Group’s experience in mailing list acquisition and maintenance play a big role, too.
But more explosive results can be ignited when we use direct mail as the spark by, for instance, directing recipients to unique personalized landing pages (PURLs) on websites where information is gathered, response-based emails (and possibly additional direct mail) are generated and stronger relationships are built. Ocean Group has the tools and knowledge to implement these types of programs and much more.
